
WhatsApp Agent & Marketing: A receptionist that never sleeps.
A 24/7 AI agent that books, reschedules, and replies on WhatsApp the way your team would, then keeps your reminders and promos running on their own. You set the tone and the budget.
At a glance
Idle's WhatsApp Agent is a 24/7 AI receptionist that talks like your team. It answers questions, books, reschedules and cancels, and sends reminders and win-back messages. You set the tone of voice and a monthly budget cap, and run promos, loyalty and memberships from the same place, so every enquiry turns into a booking and every client hears from you at the right moment.

A receptionist on WhatsApp, around the clock.
The WhatsApp Agent answers client queries and books, reschedules and cancels appointments any hour of the day. It speaks in your brand voice, so clients feel like they are messaging your front desk, and you set a monthly budget cap so it never overspends on your behalf.
Answers and books on chat
Clients message you the way they already do, and the agent replies, books, reschedules or cancels without anyone at the desk.
Your tone, your budget cap
Set how it speaks and a monthly spend limit, so it sounds like your team and never runs over what you decide.

Reminders that send themselves.
Idle sends the messages your team always means to send and never quite gets to: reminders for upcoming appointments, nudges before a package expires, and a warm 'we miss you' to clients who have drifted. You pick the schedule once and they run on their own.
Upcoming-appointment reminders
Every client gets a reminder before their visit on the schedule you choose, so no-shows fall and chairs stay full.
Expiring packages and win-back
Idle flags packages about to lapse and reaches out to clients who have not been back, automatically.
The follow-ups that quietly cost you clients.
Messages pile up after hours
Enquiries land once you have closed for the day, and by the time someone replies in the morning the client has booked elsewhere.
Reminders sent by hand
Someone has to remember to text every client before every visit, and the one that gets missed is the no-show that empties a chair.
No easy way to win clients back
Regulars drift away without anyone noticing, and there is no simple way to reach the ones who used to come in every month.

Promos, loyalty and your best clients.
Run promos and campaigns from the same screen, and segment your best clients so your spend goes to the people most likely to return rather than everyone at once. Gift cards, memberships and loyalty points all live in one place, working together to keep clients coming back.
Campaigns, segmented to convert
Target by spend, visit frequency or how recently they came in, so a promo reaches the right clients and keeps costs down.
Gift cards, memberships, loyalty
Sell gift cards and memberships and award loyalty points from the same place you run everything else.
Everything in your WhatsApp Agent and marketing
A 24/7 AI receptionist, automated reminders, and your promos and loyalty in one place, with deeper customisation whenever you want it.
In your plan
- WhatsApp AI receptionist, 24/7
- Books, reschedules and cancels on chat
- Tone of voice and monthly budget cap
- Automated booking reminders
- Package-expiry reminders
- Win-back "we miss you" messages
- Promos and campaigns
- Loyalty and memberships
- Gift cards and vouchers
Make it yours
This is how Idle works: there is no rigid template. You tell us what you need, and we scope it, build it, and set it up for you, so beyond your plan we can tailor almost anything, including:
- SMS or email as the channel instead of WhatsApp
- Referral programme
- Post-visit review and feedback capture
- Anything else you can describe
The business impact
| What changes | The old way | The Idle way |
|---|---|---|
| After-hours messages | Missed until someone is back at the desk | Answered and booked 24/7 by the WhatsApp Agent |
| Reminders | Sent by hand, when someone remembers | Automated on the schedule you choose |
| Lapsed clients | Forgotten once they stop coming in | Reached with an automatic win-back message |
| Promotions | Blasted to everyone, money spread thin | Segmented to your best clients |
WhatsApp Agent & marketing FAQ
What can the WhatsApp Agent do for my salon?
What can the WhatsApp Agent do for my salon?
Do I control the tone and how much it spends?
Do I control the tone and how much it spends?
Can it send reminders automatically?
Can it send reminders automatically?
Can I run promos and loyalty from the same place?
Can I run promos and loyalty from the same place?
Ready to put your front desk on autopilot?
We will set the tone of voice, switch on your reminders and promos, and get your WhatsApp Agent live. Free onboarding, no setup fee.
Idle already handles the rest
While the WhatsApp Agent books and replies for you, Idle is also running your calendar, your checkout, and every client's history.




